Stacy Sutton

I help B2B companies break through stalled or unpredictable growth — either as their Fractional CMO, driving go-to-market strategy and execution over time, or through a Positioning Sprint, a focused engagement for when the real issue is that the story isn't landing yet. My approach combines hands-on marketing leadership with an investor's perspective on what actually drives long-term value. I've led marketing and business development inside operating companies, sat with investors through a venture studio investment committee and private equity, and I know what holds up under diligence and what doesn't. I'm also a former business owner who launched, grew, and exited a digital marketing agency of my own, so I bring an operator's mindset to everything I recommend. I'm not working from theory — I've built and sold a company, sat on the side of the table deciding which companies were worth backing, and run marketing from the inside for companies that needed it most. Today I work with U.S.-based B2B services, industrial, and SaaS companies — whether the gap is embedded marketing leadership that's never existed, or positioning that's gone muddy over time. Either way, the goal is the same: make growth predictable, disciplined, and scalable.