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Thank you for your membership with The Georgia Society of CPAs! If your membership dues were renewed before the June 30th deadline you are qualified to receive a free registration to GSCPA’s 8-hour virtual on-demand conference created specifically for renewing members.
Lin Kroeger
Lin Kroeger, CMC, Senior Fellow, Business Learning Institute, Inc., has been a management consultant for over twenty five years, focusing on strategic communication and its role in leadership, management, and employee capability. Known for being practical and for providing custom consulting, Lin's focus is on leadership, personal and interpersonal communication, change management, and team dynamics. Recent projects include assessing the effectiveness of performance management within a Fortune 500 financial division, working with internet companies on strategic planning and implementation and on human resources infrastructure; providing training and coaching on leadership and implementing change, and developing leadership off-site meetings on teamwork, collaboration, and managing change. Lin was an in-house expert on change navigation and communication planning and implementation for a large firm. She also designed and conducted a program training consultants worldwide on change-related communication and involvement principles and techniques. Lin was formerly president of The Communication Link Co., Inc., a management consulting firm specializing in strategic communication, one of the primary toolkits of change management. She provided services in executive and management coaching, development of ownership strategies, custom training, facilitation, and team dynamics. Having taught Management Writing at the Business School at Cornell University and then acting as the in-house writing expert at Arthur Andersen at the beginning of her corporate career, Lin has guided the strategic re-design of audit and financial reports and related processes. The designer of "Message-Based Writing," she has also provided writing skills training and coaching to staff, management, and executives: financial analysts, internal auditors, external auditors, market researchers, product managers, finance executives, government agency professionals, and information technology experts, among others. Lin also contributed a chapter on the design and implementation of strategic writing training to the HRD Resource Book. Lin's clients have included Fortune 500 companies in financial services, pharmaceuticals, consumer products, government, and non-profit/education. A speaker and published writer, Lin holds a Bachelors degree from The College of William and Mary and Masters degree from Villanova University and Cornell University.